Thunder SEO

Ranking Reports Obsolete + How to Prioritize Guest Blogging Prospects

Ohh Conrad Saam, you are amazing. Last year, Max attended (and spoke!) at SMX East, and was super inspired by Conrad’s presentation about rank reports. So much in fact that we changed the entire…
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The Power of Exact Match Domains: Fact or Fiction?

As you’ve probably seen, there’s been a ton of buzz recently on the power of Exact Match Domains (EMD’s) to rank in Google’s SERPs. An example of this would be www.competitivekeyword.com to rank very…
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Thoughts on Blog Commenting from an SEO

After reading Rand Fishkin’s SEOmoz post on “Recommendations for Blog Commenting as a Marketing Strategy” it got me thinking of how I approach blog comments and how it adds value.
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Using Social Media to Help Your Small Business Grow

Last week, I was asked to present at the SCORE Women’s Networking Breakfast. They requested that I briefly cover some of the major social networking sites like Facebook, Twitter, YouTube and LinkedIn, as well as discuss a variety of ways small business owners could use these platforms to help their company grow.
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Reputation Management – Master List of Branded Websites and Profiles

A common strategy for reputation management is to claim profiles and websites that include the target business or person’s name. This increases the number of URLs that the business or person has control over. In addition, it helps prevent competition from claiming these branded profiles and creating false profiles, posting inaccurate or harmful information, or worse (yes, we know these examples from experience working with clients).
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Happy New Year!

I wanted to take a quick moment to share our SEO holiday poetry and wish everyone a prosperous 2011!

May your tweets be sweet,
And search find you first.
May your local be vocal,
Your fan page all the rage,
And your site and bright light!
Here’s to good cheer in the New Year!

From the Thunder SEO team!
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Dealing with an Impostor URL

 So you just found out your new client, who has a new brand & new site, has a fairly big problem with brand name search results: There’s a defamatory 3rd party blog that uses your client’s brand in the url, lets call this "bogusblog.com," & this blog is posing as a ripoff report announcement in order to divert customers from the brand. Upon further investigation you find links in forums that suggest going to the “Credible” competitor’s site after linking to the defamatory blog & making a bogus claim.
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Keep Your Eyes Open! 5 SEO Trends for 2011

As 2010 comes rapidly to a close, I look back on my second year as a search engine marketer and reminisce on the roller coaster ride. From Caffeine & Mayday, to switching marketing agencies, to Google’s new local SERPs, to attending my first industry conference, to the Bing/Yahoo Integration, it sure has been a crazy year, and I bet I’m not alone in saying that I can’t wait for 2011! But I think as an SEO professional, it’s imperative to pay close attention to what has happened in the past in order to structure a game plan for the future.
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The Power of Public Relations in an SEO Campaign : Or How to Be Awesome at PR

This year I have become involved with the implementation and execution of Public Relation campaigns for our clients at Thunder. In the past we have pushed out free Press Releases at a bare minimum, but now we are starting to delve deeper into the world of Public Relations and press releases galore. At first no one at Thunder knew the impact that more in depth PR would have on clients SEO campaigns, but in the last two months we have seen first hand the effect that a good PR campaign can have on Google rankings, reputation management and branding.
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Using Twitter for Link Building: The Death of the Cold Link Request

By now, pretty much everyone in the online marketing world knows the benefits of using Twitter to engage and connect with others in your industry’s online community. But the popular social service is also proving itself to be a really useful and innovative tool for SEO by facilitating relationships between linkers and linkees, potentially inciting the death of the cold link request email altogether.
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