Thunder SEO

Love or Hate? How Local Search Experts REALLY Feel About Google+ Local

Last week, Google launched what may have been the biggest update to Google Places since October 2010, when we were first introduced to the wild world of blended results. With this latest update, what…
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SMX Advanced Recap: Hardcore Social Tactics

This morning, I had the pleasure of presenting at SMX Advanced about Hardcore Social Media Tactics. My presentation covered a variety of ways to market your business or personal brand with Pinterest, Twitter and Facebook….
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How to Use Instagram to Build a Community & Tell Your Brand’s Story

Within 10 days of the news that Facebook was investing $1 billion to acquire Instagram, the then iPhone-only photo sharing app announced that it would finally be making itself available to Android users. 6…
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4 Crucial Steps for Converting Twitter Prospects into Followers

Twitter is not for everyone, and in my opinion that’s good. If everyone were on Twitter, the world would always be looking down at their phones instead of watching where they’re going. Wait… they…
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Rock On: A Social Media Toolkit for the Striving Artist

  All artists and musicians enjoy sharing their creations with their communities and the rest of the world. However, sometimes it can be difficult to ascertain just what it is that can help them…
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Search, Social Media & The Evolving Newspaper: Louisiana Press Association 2012 Convention Recap

On Saturday May 5th, I had the pleasure of speaking at the Louisiana Press Association 2012 Annual Convention. Big round of “thanks” to Pam Mitchell and Mitch Droge for inviting me, and I’d like to share…
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Timeline for Facebook Pages: 10 Tips You Need to Know

  The new Timeline for Facebook Pages is officially here. As of March 30th, all businesses had to adhere to the new design – whether they liked it or not. However, you should welcome…
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6 Ways to Track Your Linkbait Success

When it comes to monitoring and reporting on link building, there are many inbound marketing tools that help reflect link building performance. Given the variety of links and ways to share content, it can be difficult to assess link building efforts.
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How to Scale Relationship Building to Earn Awesome Links

Let’s face it, link building ain’t what it used to be. With Google’s latest Over-Optimization penalty looming, things like aggressive keyword targeting, excessive exact-match anchor text, and spammy profile, forum, and footer links have the potential to actually get your site DROPPED in the search results.
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Finding the Needle in a Haystack: 5 Steps to Link Prospecting Triumph

For my contribution to Link Building month, I’ll be focusing on link prospecting, since I spend the majority of my time in that area. This sounds very exciting, right? Right!

Link prospecting is the act of finding websites to establish relationships with in order to get new inbound links, and thus boost your website’s link profile. When prospecting comes into play, us SEOers have already defined the target personas and the content that we’re creating for these personas, as well as outlined the internal goals for our content’s campaign.
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